Seed strategy

Retention Seed Refresh

2 weeks · 4 sessions · Short intensive

Cover for Retention Seed Refresh

Retention-heavy brands often contaminate prospecting seeds. Learn separation rules, refresh windows, and how to feed retention insights back into acquisition seeds safely.

₩240,000 informational

Features

  • Seed separation architecture diagram
  • Refresh window calculator by SKU velocity
  • Cohort decay monitoring templates
  • Handoff ritual between retention and acquisition
  • Historical case: subscription box brand
  • Office hours for implementation questions

Outcomes

  • Separated retention vs prospecting seed pools
  • Scheduled refresh calendar
  • Documented handoff between teams
Soo-min Choi

Soo-min Choi

Support lead coordinating cohort logistics and implementation follow-up.

FAQ

CRM data required?

Yes. We work with CRM exports or CDP extracts you prepare.

Subscription businesses only?

No. Examples span subscription and repeat-purchase DTC.

Not included

CRM implementation or CDP setup is outside program scope.

Reviews

"Retention Seed Refresh — separation diagram is on our wiki now."

— Rina
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